What Makes a Successful Franchisee?

What makes a Successful Franchisee?

With over 20 years experience in coaching both franchisees and master franchisees succeed in business,this is one of the most common questions.
I have seen people from all walks of life,many different work backgrounds and a diverse range of nationalities attempt to make a go of running their own franchise business.
No all succeed.
Many perform to a passable level.
While others just excel.
What is the magic formula?

Use the Proven Systems

I don't believe it's intelligence or education for that matter.
I have seen university trained 'Professionals",like accountants,business managers and solicitors fail.
While I've seen new immigrants with minimal education and English as a second language excel.
It seems to be more about the willingness to learn new skills than the skills they already bring to the table.

Willingness to learn new skills

There certainly is a need to have a level of self-discipline.
Every successful franchise system has documented procedures that are the system.
The whole point of jointing a franchise network is to get the benefits of past experiences that will fast track your businesses success.
Some times you may want to try to do things your way.
Don't!
Stick to the systems.
90% of changes I have seen attempted ,by franchisees or master franchisees, are not about making the business more successful.
Usually it is about,avoiding their own comfort zone or going cheaper or short cutting for themselves ,without any thought about the long term impact on the business.
All matured franchise systems have systems to implement changes to the system.
Systemically testing and measuring procedures is a vital component to every franchise network.
It  guarantees the evaluation of the system and long term survival of the business.
Franchisees can have input to that evaluation of the value of "changes" to the systems.

Taking True ownership of your business is the "secret ingredient

Taking true ownership of their business is I believe is the key underlining "secret" ingredient.
If you plan to buy a franchise to buy a job?
Don't do it!Go and get a job instead.
If you decide to join a franchise,then emotionally buy into it.
You should take true pride in being a small business owner.
Treat your customers like they are your customers.
The franchisee that treats their business like it is their own business  will always succeed!

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